The mobile application market is rapidly growing and gaining popularity as an emerging job opportunities market. India is the third fastest growing app market in the world. As per Gartner report, Indias active mobile connections will exceed 900 million by 2016, which translates to 72% penetration. According to Trai in January 2012 the number of active mobile connections in India has reached 659.99 million and the total mobile subscriber base stands at 903.72 million.
It is estimated that every Indian user spends nearly 52 minutes per-day using mobile apps. Similarly, mobile app economy-estimated at nearly $4 billion (Rs 20,000 crore) in 2009 and expected to grow to $18 billion in half a decade-continues to expand exponentially.
There is an increase in the demand of mobile applications as more and more people are using smart phones. It has been projected that mobile value-added services market (which includes mobile apps) will reach Rs 214.1 crore by the end of 2012 from Rs 158.6 crore in 2011. Revenue generated by mobile VAS was INR 122 billion, as on March 2011. It is estimated to reach Rs 482 billion by 2015.
As growth area, the future is mobile and all the services and offerings are going to run through application. India has more mobile connections than PCs or TVs and landline phones. Mobile app development is evolving to integrate with television, in-car navigation and entertainment, shopping, commerce and banking. It is safe to say that the future of apps is This talks about future growth prospects in the industry. Attached Asian mobile revenue proves this statement.